Alpha Finance Academy

Learn to analyze stocks like an analyst.

Short videos on real companies. A certificate for every module.

Modules

Gross Margin — revenue left after production costs; measures pricing power and operational efficiency.
Net Margin — final profit percentage after all costs; the bottom-line health check.
FCF Margin — free cash flow as a share of revenue; separates companies that earn cash from those that only earn accounting profit.
ROE — profit generated on shareholders' equity; tells how efficiently management uses owner capital.
ROA — profit per dollar of total assets; levels the playing field across asset-heavy and asset-light businesses.
ROIC — after-tax operating return on invested capital; the gold standard for measuring capital allocation quality.
WACC — the blended cost of debt and equity; the hurdle rate ROIC must clear for a company to create value.
EPS — earnings per share; the most common starting point for valuation and analyst estimates.

P/E Ratio — price paid per dollar of earnings; the most-watched multiple in equity markets.
P/B Ratio — price relative to book value; most useful for banks, insurers, and asset-heavy businesses.
P/S Ratio — price relative to revenue; the go-to multiple when earnings are negative or erratic.
EV/EBITDA — enterprise value relative to operating cash earnings; capital-structure neutral and widely used in M&A.
EV/EBIT — similar to EV/EBITDA but deducts depreciation; better for capital-intensive businesses where D&A is a real cost.
EV/FCF — enterprise value relative to free cash flow; the cleanest multiple for businesses with heavy non-cash charges.
EV/Sales — enterprise value relative to revenue; capital-structure neutral alternative to P/S.
Market Cap — total equity market value; the starting point for understanding a company's size and index weight.

Current Ratio — current assets vs. current liabilities; the classic short-term liquidity test.
Total Ratio — total assets vs. total liabilities; a broad solvency snapshot covering the full balance sheet.
Debt-to-Equity — financial leverage ratio; shows how much of the business is financed by creditors vs. owners.
Cash-to-Debt — cash reserves relative to total debt; a cushion metric that reveals how long a company can service debt without new financing.
Altman Z-Score — composite bankruptcy-risk model; combines five financial ratios into a single distress signal.

Piotroski F-Score — 9-point checklist scoring profitability, leverage, and operating efficiency; separates improving companies from deteriorating ones.
Beneish M-Score — earnings manipulation detection model; flags companies whose accounting ratios suggest inflated revenues or understated costs.
Beta — a stock's sensitivity to market movements; the key input for expected return in the CAPM framework and for WACC.